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What is Inbound Marketing?

Bottomline, it's the best way to turn strangers into customers and promoters of your business.


Marketing Changes

Over the past decade, people have drastically changed the way they make purchase decisions. By some estimates, 60-80 percent of the purchasing decision is made before the buyer contacts sales. In order to grow your business, you much change how you market to potential customers.

“60-80% of the buying decision is made before contacting sales.”






How We Do It

We attract the right people to your website, convert them with compelling original content and nurture them through the sales process. We’re about increasing marketing ROI and growing your business.


Attract Visitors

Attract more visitors to your website


Convert Leads

Convert more visitors to leads


Close Sales

Close more deals


Delight Customers

Delight more Customers





Inbound Tools


Social Mediasocial



Email Marketingemail

Content Marketing


Landing Pages


 + Analytics



If you have been around marketing at all in the past ten years, you likely recognize many of the tools above. The Novsun difference is our Inbound Marketing Strategy combined with Hubspot software and analytics. We develop a custom comprehensive strategy for every client that is tailored to your business model and goals.





How it works 



The above graphic describes the path taken, tools used, and the journey traveled in the process of turning a stranger into a customer. It empowers us to attract visitors, convert leads, close deals, and delight promoters. We create and deliver content that appeals precisely the right people in the right places at just the right times. We leverage existing strategies and technologies, shaping them together in a comprehensive approach to marketing. SEO, Email Campaigns, Landing Pages, Surveys and Blogging are just a few of the tools used in our comprehensive inbound marketing strategies.

Free Inbound Marketing Assessment

Managing all of your online marketing efforts is hard work. You need to attract the right visitors, publish content, rank higher in search engines, convert visitors to leads, etc… there’s a lot that goes into it. Schedule a free consultation and inbound marketing assessment today.

Get the insight you need… And start winning more customers online.

Request A Consult